New Album App Enhances Fan Experience, Enables Immersive Content Delivery
NEW YORK, NY, October 9, 2013— Columbia Records and relentlessGENERATOR have joined forces to develop the new Bob Dylan Bootleg Series mobile application, bringing to life the music of Bob Dylan through dynamic features and immersive experiences. The app is a companion to Dylan’s The Bootleg Series, Vol. 10 – Another Self Portrait (1969-1971), which is available now.
With over 500 pieces of content, including histories, videos, and photo galleries to accompany 36 rare tracks from Vol. 10 of Dylan’s Bootleg series, the app provides unique insight into the artist and his recording experience. Major features of the app include:
· Visual timelines by track
· In-depth biographies
· Events that impacted Dylan’s music
· Galleries of rare, unreleased and behind-the-scenes photos
· Exclusive video interviews
· Dylan’s musical influences
· Interactive lyrics and track details
Built using a new album app format, which brings together rich and engaging multimedia content on iOS devices, the app transforms Dylan’s songs into a must-have digital music companion for new and old fans alike.
The Bob Dylan Bootleg app comes with one pre-loaded song and is available for free download in the Apple App Store. Users can unlock all 36 tracks plus the live Isle of Wight performance inside the app by adding their copy of Another Self Portrait to their iTunes library. For more information, and to download, visit http://smarturl.it/bdb_app.
The Bootleg Series, Vol. 10 – Another Self Portrait (1969-1971) is the latest installment of Dylan’s acclaimed Bootleg Series, augmenting the original session masters of Self Portrait with rarities and unreleased recordings to bring fresh perspective to one of Dylan’s most controversial periods. While the original Self Portrait was a deliberate act of iconoclasm that shattered Dylan’s image as “generational spokesperson” while stretching the boundaries of pop music and his own, the album’s successor, New Morning, marked Dylan’s return to songwriting. Another Self Portrait gives fans a chance to reappraise the pivotal recordings that marked Dylan’s artistic transformation as the 1960s ended and the 1970s began. The set is available in a standard two-disc set and in a four-disc deluxe box set, as well as digitally: http://smarturl.it/BDX_iTunes.
“Another Self Portrait is one of the most important, coherent and fulfilling Bob Dylan albums ever released.” – David Fricke, Rolling Stone
“Another Self Portrait is an illustration of Dylan’s vast command of the folk song, a laboratory for transforming some of his most familiar hits, and a testament to his powers as an interpretive singer.” – Ben Greenman, The New Yorker